Betbeze, Philip, Consumerism Litmus Test, HealthLeaders, September, 2006.

Cirillo, Anthony, Price Packaging and Price Transparency: 4 Things to Do Before the Government Mandates and the Consumer Demands, HealthLeaders News, June, 2006.

Clarke, Richard L., What is Price Transparency? HFM, April, 2006.

Cleverley, William O., Developing Justifiable Pricing Methods, ANI presentation, June 17-21, 2006, Orlando, Florida.

Cleverley, William O., Effective Hospital Pricing Strategy, Cleverley & Associates, Worthington, OH, 2003.

D'Cruz, Martin and Welter, Terri, Top Commercial Reimbursement Trends for 2006, ANI presentation, June 17-21, 2006, Orlando, Florida.

DelPo, Amy, Price Check: The Mystery of Hospital Pricing, California Healthcare Foundation, December, 2005.

Gee, Preston, Paradigm Lost: The Strategic Impact of Revised DRG Payments, HealthLeaders News, July 13, 2006.

HFMA, Consumerism in Health Care, Summer, 2006.

HFMA, Making Prices Make Sense: A Balanced Approach to Defensible Prices, July, 2005.

HFMA News, “60 Minutes”Report Describes How Hospitals Bill the Uninsured, March 6, 2006, http://hfma.typepad.com/news/2006/03/60_minutes_repo.html

HFMA News, Study Calls for Hospitals to Ste Pricing Reflecting Actual Costs, March 6, 2006, http://hfma.typepad.com/news/2006/03/study_calls_for.html

HFMA Roundtable, Health Savings Accounts: Are Your Prepared?, HFM, December, 2006.

HFMA Roundtable, A Strategy for Defensible Prices, HFM, May, 2005.

HFMA, Today's Charity Care Challenges: What Should You Be Doing?, October, 2005.

Honaman, J. Craig, Going Retail, Healthcare Executive, November / December, 2006.

Kotler, Philip, Marketing Management, Analysis, Planning, Implementation and Control, Prentice Hall, Inc., Englewood Cliffs, NJ, 1991, p. 549.

Wessel, Harry, Medicare to Post Prices on Website, The Orlando Sentinel, Orlando, FL, April 4, 2006.